AI Insights · Timothy · July 2021
Top 5 Social Apps on Android in Kenya for Q2 2021
Discover the performance of the top 5 social apps on Android in Kenya during Q2 2021, including trends in downloads, revenue, and active users.
During the second quarter of 2021, the top social apps on the Android platform in Kenya showcased varying performance trends. Here is a detailed look at the weekly downloads, revenue, and active users for the top 5 social apps, based on data from Sensor Tower.
TikTok Lite - Save Data saw a substantial increase in weekly downloads, peaking at approximately 101K in the last week of June. Active users also surged, rising from around 256K at the end of March to nearly 492K by the end of June.
TikTok experienced fluctuations in weekly downloads, with numbers ranging from about 33K to 52K. Revenue showed a significant peak at the end of June, reaching around $2K. Active user counts remained relatively stable, hovering around 716K to 760K throughout the quarter.
Facebook Lite maintained a consistent presence in Kenya, with weekly downloads varying between 23K and 47K. The app's active user base saw a slight decline from approximately 1.92M at the start of April to 1.79M by the end of June.
Instagram Lite showed a notable spike in downloads in late May, reaching about 102K. Active users also increased, from around 75K at the beginning of April to approximately 146K by the end of June.
Instagram experienced consistent download numbers, with weekly figures ranging from 21K to 47K. Revenue remained modest, peaking at $67 in late April. Active users showed a stable trend, fluctuating between 1.64M and 1.76M throughout the quarter.
For more detailed insights and comprehensive data, visit Sensor Tower.
